Between 2023 and 2033, the Oceania digital textile printer market is projected to grow rapidly at a CAGR of 4.3%. The market is expected to reach a value of $150 million in 2033. By 2023, the market is likely to surpass an estimated valuation of US$98.4million.
Future Market Insights projects that the expansion of ecommerce will increase demand in Oceania for digital textile print. E-commerce allows small and medium textile manufacturers to easily reach a large consumer base.
The ecommerce industry has proven to be the best for people living in underserved or remote areas. Digital textile printing can meet this demand.
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The textile industry has seen a rise in demand for customisation and personalization due to the e-commerce. It is partially because the Internet interface and its capacity have given users more choices.
The modern consumer prefers specialized, personalized products that are made with flexible digital textile print techniques.
E-commerce websites are also fueling the demand for durable textiles as customers become more conscious of their impact on the environment.
In the last few years, using less water as well as reducing energy and chemical usage has become commonplace in industry. Comparing digital textile printing to traditional textile printing, it is much more eco-friendly.
The stiff competition has led to an increase in demand for printing solutions that are both versatile and affordable. Small and medium businesses have been encouraged to accelerate the adoption of digital textile printing. It is anticipated that this trend will continue and drive market growth during the forecast period.
Oceania Digital Textile Printers market study: Key takeaways
- Oceania’s digital textile printer market is expected to be valued at USD US$ 98.4 Million By the end of 2023.
- Market size is estimated to be at least US$ 150 Million By the end of forecast period from 2023-2033.
- It is important to note that the word “you” means “you”. CAGR For the period 2023-2033, it is estimated that there will be a market of 3%.
- Clothing & Apparels End Use segment is anticipated to offer an impressive absolute dollar opportunity of US$ 25.4 million Between 2023 and 2030.
- Australia, which is expected to have the highest market share for digital textile printers in Oceania with a value total of US$ 71.6 Million In 2023,
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“Oceania is experiencing a rapid expansion of digital textile printing due to the region’s growing need for affordable, on-demand textile printing. Automation, eco friendly inks and direct to fabric technology have allowed for the printing of textiles at affordable prices and of high quality. As e-commerce expands, the demand for digital textile printing also increases. This is expected to provide small and medium-sized textile manufacturers with access to a larger consumer base and satisfy the increased demand for customization and personalisation.” – says an FMI analyst.
Digital Textile Printing Market Landscape – Competitive Landscape
Oceania’s digital textile printing industry is characterised by many key players adopting strategies in order to stay competitive. Consolidation is one of the major strategies, but there are also other actions like mergers, acquisitions and new product innovation.
HP Inc., Brother International Corporation, Seiko Epson Corporation, Konica Minolta, Inc., Colorjet Group, The M&R Companies, Mimaki Engineering Co., Ltd., Aeoon Technologies GmbH, HGS Machines, Ricoh Company, Ltd, Electronics for Imaging, Inc., Kornit Digital, and others are prominent players in the digital textile printing market. The digital textile market in Oceania is highly fragmented, and Tier 1 companies hold between 20-25% of the total market share.
You can, for example.
- The next October is 2021, Kornit Digital announced a new partnership with Amazon, which will allow Amazon sellers to access Kornit’s digital textile printing technology to create and sell customized printed apparel.
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Oceania Digital Textile Printer Market, by Category
By Printer Type
- Direct to Garment Printer
- Direct to Fabric Printer
Substrate
- Cotton
- Silk
- Rayon
- Linen
- The use of Polyester
- Polyamide
- Wool
- Additional Substrates
By Ink:
- Reactive
- Acid
- Disperse
- Pigment
The size of your printer can be determined by:
- Industrial Printer
- Desktop Printer
By Sales Channel:
- Manufacturers Direct Sales
- Distributors/ Suppliers
- Shoppers can find a variety of products at discounted prices.
- E-Commerce
By end use:
- Clothing & Apparels
- T-shirts
- Pants
- Leggings
- Caps
- Sweatshirts
- Hoodies
- Shorts
- Golf shirts
- Others (Jackets, Tie, etc.)
- Home
- Bed Linens
- Carpets & Curtains
- Others (Napkins, Towel, etc.)
- The technical textiles
- Others (Flags & Banners)
The Country List
- Australia
- New Zealand
- Papua New Guinea
- Fiji
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Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. The report reveals the opportunities for market growth by segment based on Source, Application and Sales Channel over the next 10 years.
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