Resolute DTF has partnered with long-term shopper Print Intelligent | Print On Demand to launch a pop-up store at Bluewater Buying Centre promoting personalised merchandise themed on ITV2 present ‘Love Island’.
The store permits followers of the present to personalise sure merchandise, together with the well-known water bottles that contestants carry with them within the Love Island villa. Different choices on supply embody hoodies and t-shirts.
For the venture, Resolute has provided its R-Jet Professional DTF UVi printer, which launched to the market earlier this yr. The machine permits for printing on a wide range of surfaces reminiscent of cellphone instances, mugs and water bottles, in addition to gadgets product of plastic, metallic, and glass.
“The R-Jet Professional DTF UVi is effectively suited to on-demand personalisation of nearly any exhausting and semi-rigid merchandise within the first official Love Island retailer,” says Colin Marsh, managing director of Resolute DTF.
Jurian van der Meer, govt vice chairman of brand name licensing at Love Island maker ITV Studios, additionally spoke extremely of the venture and the way it permits followers to get their arms on personalised merchandise sooner than ever.
“Now, for the primary time, followers will have the ability to store in particular person and accumulate personalised merch on the identical day,” van der Meer says, including: “Its a improbable alternative to attach with our viewers in a brand new and thrilling approach.”
