Growing Market for Intelligent, Smart, and Active Packaging

BEIJING. February 21st, 2023 (GLOBE WIRE) — Global Packaging market for active, smart and intelligent products Size has accumulated USD 12.2 billion in 2022. It is expected to reach a sizeable market of USD 29.4 billion in 2032, growing at an 8.3% CAGR from 2023-2032.

Market Research Report: Highlights and Statistical Data:

• In 2022, the global active, smart and intelligent packaging market size was USD 12.2 billion. It is expected to grow at an 8.3% CAGR by 2032 to USD 29.4 billion.
• Because active packaging can extend shelf life, it is likely to hold the biggest market share.
• Due to food safety and extended shelf life, the food industry is the biggest end-use market for intelligent, active and smart packaging.
• North America will have the highest market share, due to its large number of packaging firms and growing demand for quality food safety.
• Amcor Limited and Sealed Air Corporation are some of the major players in active, smart, and intelligent packaging markets.

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The Intelligent, Smart and Active Packaging Market Information on Reports:

The Active, Intelligent and Smart Packaging Market:

Smart, intelligent and active packaging are rapidly increasing in popularity. They incorporate advanced technologies to improve product quality and safety as well as ease of use. These packaging types are intended to offer added benefits and value to products, beyond just protecting and storing them.

For example, active packaging is a packaging type that interacts actively with the product in order to prolong shelf life and increase freshness. Some of these technologies are modified atmosphere packaging and oxygen scavengers. You can find it in many sectors, such as the food and pharmaceutical industries.

Smart packaging uses technologies such as QR codes and RFID tags to give real-time information about the product’s location and status. It can also be used to track and trace, manage supply chains, or other purposes that demand transparency and visibility.

Intelligent packaging, another kind of packaging, uses sensors and indicators that provide information on the product’s safety, quality and freshness. It’s used extensively in the food- and beverage industries, helping to detect temperature changes, moisture levels, and other environmental variables that may affect the product’s quality.

The market for active, intelligent, smart, and intelligent packaging is set to continue growing in the future, driven by technological advancements and increased demand for safety, quality and convenience. There are many unique uses for these products in a variety of industries.

The Intelligent, Smart and Active Packaging Market: Trends:

• Edible Packaging: This is a new trend in intelligent, active and smart packaging. This packaging is edible and can be eaten with product.
• Smart barcodes: These smart barcodes use technologies such as QR codes or NFC tags to give products a digital identity. Smartphones allow consumers to scan codes with their smartphone and gain real-time details about product origins, ingredients and other pertinent information.
• Anti-Counterfeit Packaging – Anti-counterfeit packaging protects products against counterfeiting and unauthorised distribution using advanced technology like microprinting, holographic labels and RFID tags. The system ensures consumers only receive genuine products.
• Antimicrobial Packaging: This type of packaging uses antimicrobial substances to keep bacteria from growing on its surface and inside the product.
• Interactive Packaging is the latest trend in interactive packaging. It incorporates augmented and other technology to create a richer and more immersive user experience. Interactive packaging allows users to interact in novel ways with the product, which enhances the overall brand experience.
• Biodegradable Packaging is: This sustainable trend uses natural materials such as paper, cardboard and bioplastics in order to lower the impact on the environment. It can easily be composted and broken down into other natural materials.
• Smart Labels: RFID tags, QR codes, sensors and other technologies are used to give real-time product status information. This can be used to track and trace, manage supply chains, or any other application that requires transparency and visibility.
• Freshness indicator: This technology uses technologies such time-temperature sensors and gas sensors, to give real-time information on the freshness or quality of the product in its packaging. This allows customers to make educated decisions regarding the quality and freshness of their product.
• The Active Modified Atmosphere Package: This type of active packaging uses controlled atmospheric conditions to prolong the shelf life and increase the quality. This can be used to package a wide range of products such as fruits, vegetables and meats.

Market Dynamics for Intelligent, Smart, and Active Packaging:

• There is a growing demand for safe packaging. This growth can be attributed to the increased quality and safety of products. Modified atmosphere packaging, antimicrobial agents and other advanced technologies help protect the products and make them safe to consume.
• Unifying Sustainability in Packaging: Sustainable packaging has been developed that minimizes waste and reduces carbon emissions. They are becoming more popular because of their environmental advantages.
• Increased E-commerce Sales These solutions protect the products and enhance the consumer experience.
• Pharma Packaging is in High Demand: Pharma packaging demand continues to grow due to personalized medicine’s increasing popularity and need to safeguard drugs against contamination. These requirements can be met with intelligent, active, and smart packaging solutions that ensure quality and safety.
• Technological Advancements In Printing: Thanks to technological advances in printing such as 3D printing or digital printing, the active smart, intelligent packaging market continues to grow. These new technologies allow greater freedom in design of packaging and enhance the consumer experience.
• Growing awareness regarding food waste. The market for active, smart and intelligent packaging is expanding due to growing concern about food waste. Modified atmosphere packaging, oxygen scavengers and active packaging help reduce food waste.
• Improved Supply Chain Management This in turn helps lower costs, increase efficiency and ensures product safety, quality, and increases the overall productivity.

Growing factors in the marketplace for Active, Intelligent and Smart Packaging:

• The high cost of intelligent, active packaging poses a major problem. These types of packaging can be more costly than traditional methods and are therefore prohibitive for most businesses.
• Low consumer awareness: Limited consumer awareness may hinder the adoption of smart and active packaging. Marketing and education may be necessary to raise consumer awareness.
• Security risks: Advanced technology used in smart, intelligent and active packaging may pose security threats, including hacking and data breach. Companies and customers alike can have concerns about this.
• Environment Concerns
• Complexity in Supply Chains: Active, smart and intelligent packaging may add to complexity of supply chain. This can create logistical challenges that can be costly for businesses.
• Application Limitations: Although active, intelligent, and smart packaging can be used in a variety of industries, some benefits may not apply to certain products. This could limit their acceptance.

The detailed contents table can be found @

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Market segmentation:

Technology

• Modified Atmosphere Package (MAP)
• Smart, intelligent packaging
• Active Packaging

Application

• Food and beverages
  • Poultry, Meat, and Seafood
  • Vegetables, fruits
  • The Processed Foods
  • Confectionary and Bakery
  • Dairy Products
  • Andere
• Cosmetics
• Pharmaceuticals
• Andere

Overview of the Active, Smart, and Intelligent Packaging Market by Region:

North America’s Active, Smart and Intelligent Packaging market share is the highest globally. The growing market for processed food products in the region drives this demand. These advanced packaging solutions ensure that product safety, quality and freshness are maintained. Active and intelligent packaging solutions are needed to provide communication and tracking for product deliveries.

The Asia-Pacific region’s Active, Smart and Intelligent Packaging Market share is also huge and is growing at the fastest rate, driven by the growing demand for packaged food products and the increasing adoption of e-commerce and home delivery services. There are many emerging economies in this region, including India and China, that are experiencing rapid urbanization as well as lifestyle changes. The shift towards convenience and higher-quality foods has resulted in a rise in demand for smart packaging.

Europe is another important market for Active, Smart, and Intelligent Packaging. This growth has been driven by the demand for eco-friendly and sustainable packaging solutions. Innovative companies are creating advanced packaging solutions with biodegradable, compostable materials. The growing need for healthy and fresh food products drives the market for active packaging solutions. These can be used to extend shelf life and preserve their freshness.

Although the market for Active, Smart, and Intelligent Packaging is smaller in South America and MEA, it will continue to grow steadily.

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Key players in the Active, Intelligent and Smart Packaging market:

There are many players in the Active, Smart, and Intelligent Packaging Market. These companies are investing in R&D and launching new and innovative products to cater to the growing demand for advanced packaging solutions. Amcor plc and Bemis Company Inc. and Crown Holdings Inc. and Sealed Air Corporation are just a few of the major players. They are looking to expand their geographic presence and enhance their product ranges.

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